Superbods Champions Inspire Healthy Living Transformation

In a captivating display of fitness, beauty, and personal growth, the Century Tuna Superbods 2024 competition crowned its grand winners, Jether Palomo and Justine Felizarta, at a glamorous event held in Marriott Manila Hotel, Pasay City. The annual contest, which celebrates holistic wellness and active lifestyles, has evolved into a platform that inspires Filipinos to embrace a healthier way of living.

Empowering Filipinos to Achieve Their Best Selves

Crowning the Superbods Champions

The Century Tuna Superbods 2024 competition saw a diverse array of finalists, including a deaf contender, a transgender contestant, a Southeast Asian Games gold medalist, and a Philippine Air Force reservist. After three months of intense activities and fitness challenges, Jether Palomo and Justine Felizarta emerged as the grand winners, each taking home a prize of P500,000.Palomo, a 22-year-old model who bears a striking resemblance to Korean superstar Park Seo Joon, swept several special awards during the competition, including Slay the Runway, Perfect Smile, People's Choice, Flex It Like a Superbod, Beat Yesterday, and E-commerce Superstar. Felizarta, a 30-year-old from Davao del Sur, was previously a Binibining Pilipinas 2021 candidate, Miss World Philippines 2022 1st Princess, and Miss Tourism World 2022 1st runner-up. She is also a licensed medical aesthetician who volunteers in overseas Filipino worker (OFW) communities.

Inspiring Personal Transformations

The Century Tuna Superbods competition is more than just a beauty pageant; it has become a platform that celebrates the holistic transformation of its participants. The finalists, which included a diverse range of individuals, such as a voice actor, a single mom, a 52-year-old, an OFW, and a husband-and-wife duo, all underwent a personal journey of growth and self-improvement during the three-month competition.The judging process was based on a 50% presence, which evaluated the finalists' catwalk performance in swimwear and resort wear, and 50% essence, which assessed their personality videos and responses to the question-and-answer (Q&A) portion. This balanced approach allowed the judges to not only appreciate the physical attributes of the contestants but also their inner strength, resilience, and commitment to a healthy lifestyle.

Embracing Healthy Living as a Lifestyle

The Century Tuna Superbods competition has evolved beyond just a beauty pageant; it has become a platform that inspires Filipinos to make healthy living a lifelong commitment. The event's hosts, Miss Universe 2022 R'Bonney Gabriel and Robi Domingo, emphasized the importance of the competition's fitness challenges and movement in motivating Filipinos to adopt a healthier and more active lifestyle.The finalists' personal experiences and transformations during the competition were shared as inspiring stories, encouraging the audience to strive for the best version of themselves. The event also featured a sexy dance number by new Century Tuna endorser Kathryn Bernardo and a mini-concert by the Pinoy pop band Lola Amour, further engaging the audience and showcasing the vibrant energy of the competition.

Celebrating Diversity and Inclusion

The Century Tuna Superbods 2024 competition was a testament to the event's commitment to diversity and inclusion. Among the finalists were a deaf contender, Jasmin Ariola, and the first transgender "Superbod" contestant, Keylyn Trajano, who were celebrated for their courage and determination. The inclusion of these individuals not only highlighted the event's inclusive spirit but also served as a powerful message of acceptance and empowerment.The presence of a Southeast Asian Games gold medalist, Michael Ver Comaling, and a Philippine Air Force reservist, Jerico Ejercito, son of action star George Estregan Jr., further underscored the diverse range of talents and backgrounds represented in the competition. This diversity not only enriched the event but also demonstrated the event's commitment to celebrating the multifaceted nature of the Filipino people.